Clinicians have the major influence over patient care. They need the support of the organisation in terms of the resources and processes necessary to implement their decisions. Effective engagement of your clinicians in strategic planning and decision making is essential for successful change, organisational performance and innovation.
It is a two way partnership. If managers want clinicians to invest, then managers must in turn demonstrate that they invest both emotionally and intellectually in its staff as well. Engaged clinicians are willing to exceed the expected level of effort and feel inspired to do their best work. They are personally motivated to help an organisation succeed, and feel a sense of being part of a greater whole and being valued for their contribution. Little real progress is possible without the involvement of the doctors and other clinical staff.
Engagement can be undermined by:
Consider the following when you are engaging clinicians in your WOHP project:
Prepared by A/Prof Sally McCarthy, Whole of Health Program Clinical Lead.
Referencing current theories and research, this is a background context paper around medical engagement and why it is important for the Whole of Health Program.
Peter Spurgeon , Paul Long , John Clark , Frank Daly , (2015) "Do we need medical leadership or medical engagement?", Leadership in Health Services, Vol. 28 Iss: 3, pp.173 - 184 Peter Spurgeon, Medical School, University of Warwick, Coventry, UKThe purpose of this paper is to address issues of medical leadership within health systems and to clarify the associated conceptual issues, for example, leadership versus management and medical versus clinical leadership. However, its principle contribution is to raise the issue of the purpose or outcome of medical leadership, and, in this respect, it argues that it is to promote medical engagement.
This King's Fund report builds on earlier work linking strong medical engagement to high performing organisations but focus more on what good medical engagement looks like and how to create it. Lessons are drawn from a study of 4 NHS Trusts with acknowledged high levels of medical engagement.